It is commonly believed that the Hermann area’s resemblance to the Rhine Valley prompted scouts from the German Settlement Society of Philadelphia to choose the site for a colony on the American frontier.
Dismayed at how quickly their countrymen were being assimilated into American society, the Philadelphia Germans dreamed of building a new city in the “Far West” that could and would be “German in every particular.”
In 1837 school teacher George Bayer, who was appointed to serve as the society’s agent, traveled to Missouri and purchased 11,000 acres of the steepest, most rugged terrain to be found anywhere on the Missouri River. It was a beautiful, if highly impractical, site for a town.
Meanwhile, back in Philadelphia city planners were mapping out a grand new city, undeterred by their total ignorance of the actual terrain. On paper, Hermann was flat, with spacious market squares and sweeping boulevards. Thinking big, they made their city’s main street 10 feet wider than Philadelphia’s.
When the first 17 settlers stepped off the last steamboat of the season into what one writer described as “a howling wilderness,” their starry-eyed idealism died on the spot. Some were furious to discover that the Hermann lots they had purchased back in Philadelphia were what today’s residents jokingly refer to as “vertical acreage.” The fact that the town survived at all is a testament to German determination and hard work.
Making the best of a bad situation, the Germans took their cue from Mother Nature and planted vineyards on the rocky hillsides, where wild grapevines grew with tangled abandon. A decade later, steamboats brought St. Louis visitors to Hermann’s first Weinfest, where they enjoyed more than their share of sweet Catawba wine and marveled at the grapevine-covered hills.
By the turn of the century, Hermann’s winemakers had become wildly successful. Stone Hill Winery had grown to be the second largest winery in the country and was winning gold medals at World’s Fair competitions around the globe. The town’s numerous vintners were producing an incredible three million gallons of wine a year.
Today Hermann’s Old-World charm attracts residents and visitors alike. Much of downtown is a historic district where brick homes from the 1800s hug the sidewalk in the traditional German style. More than 150 buildings are on the National Register of Historic Places.
Idle for nearly 50 years after Prohibition, Hermann’s wineries are once again the main tourist attraction. The seven wineries in and around Hermann account for more than a third of the state’s total production.
Looking to the future, Hermann is looking to build upon the quality of place enjoyed by current resident and past generations and further strengthen their local economy. The region draws residents looking for a living environment that offers unmatched scenic beauty, abundant outdoor recreation opportunities, rich culture, excellent schools and much, much more all at a price that is surprisingly affordable (as locals call it, “It is the good life, within reach!”). The region is also a magnet for entrepreneurs attracted by the community’s business climate, economic assets and supportive environment that comes with a long history of an entrepreneurial culture. To continue to support entrepreneurial growth, the local economic development organization is currently developing a small business incubator, which they intend to launch in 2015.
Hermann is a welcoming community and we hope you consider becoming a part of our story!